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The 5 Most Popular Instagram Features - What's Yours?

The 5 Most Popular Instagram Features - What's Yours?

As the Instagram community continues to grow, new and innovative ways to engage with your audience develop all the time. These new features offer you the opportunity to expand your photo sharing capabilities in order to create more engaging posts for your followers. Those who are already on board will see the benefits of these additions immediately. From letting people follow their location check-ins to providing an easier way of posting Stories from their camera roll, these are some of the most popular features that have been implemented in recent months. Do you have a favourite? Or do you prefer to stick to older practices? Let us know in the comments!

Location Check-In

Location check-in is the ability to add a pin on your story that allows people to find you based on your location - just like a pin on a map. This is one of the most popular features to come out of Instagram in recent months, and it's easy to see why! Not only do you get to connect with your audience, but also build a stronger reputation by providing a more personal touch. People also like the idea of being able to follow their friends, or finding their location in a city for future trips! This is a great way to make your story more interactive, and a much more engaging experience for your followers than the standard map.

Shoppable Instagram-Tag

Insta-Tags are great for supplementing your photos with information about the product or service you're promoting. Now, you can also add a short line of text that links back to your own website or product page. These little snippets of information are great for boosting sales. By adding your product or service to Instagram Stories, you can introduce it in a creative and engaging way. People can click on the link in the text to find out more about it or make a purchase. This is a great way to boost your online sales.

Live Stories

Live Stories let you post videos that are synced with your photos. For example, you can post a photo from your trip to Florida, and then add an "Hey, how was your weekend?" caption in your video. Your followers will then be able to see your post and then the video from your trip in real time - like you're all together. You can also add other people in your story and make them part of the scenes you're posting. You can also change the location you're shooting your video at, too. This allows you to create unique and creative live stories that are also easy to edit.

Browse by Location

Go beyond your city limits with a new explore tab that lets you browse posts from users in different locations. This includes cities all over the world, so you can easily find photos and posts from your fellow Instagrammers. This is another popular feature that's steadily growing in popularity. It lets you browse posts from fellow users in different locations - including Instagram users from other countries. When you're looking to find interesting content to follow, this is a great addition to the explore tab.

Importing your photos from another app

Insta-pics are getting a lot easier to manage. You can now import photos from another app using a custom URL. If someone else has posted a great photo on their story, you can now copy the URL, save it for future use, and easily import it into your own story. This is a great way to make use of photos from others on Instagram. When you find a great photo posted in someone else's story, simply copy the URL and share it in your own post to accessorize. You can also use it as a way to link to external content, such as a blog post or website.

Reverse Chronological order option

Want to post your most recent photos first? Reverse chronological order lets you post your most recent photos first. This is great for shows like the "Today" show, where they'll start with the photos posted this morning and end with the most popular posts. This is a great way to ensure your most recent posts get the most visibility. It's also a good option if you have a variety of different types of content, such as cat photos and travel posts. You can post various types of photos, and then use reverse chronological order to ensure you show off your latest work first.

An easier way to post Sponsored Posts

Sponsored posts are a great way to boost your revenue and monetise your account. Now, you can do this using a new "post sponsored post" option that's available in the Instagram app. Simply open the post in the app, tap on the gear icon, and choose "post sponsored post." From there, you can choose the type of post you want to promote, enter a description, and choose your targeting options. This is a great way to boost your earnings as an Instagrammer, and it's easier than ever to do it.


Instagram is one of the most popular social media platforms in the world, and that's in large part thanks to its newly-added features. From location check-ins to live scrolling, these are some of the most popular features to come out of Instagram in recent months. Let us know if you have any questions about any of these features in the comments below!